Phebo, the perfume that stays In 1930, Phebo was born in the heart of the Amazon: a very high quality perfumery, with remarkable and original fragrances. The name Phebo, the Greek god of the Sun, was chosen to symbolize the birth of a new era of Brazilian perfumery. With over 90 years of history, Phebo maintains its tradition of innovating with unique, unusual and sophisticated fragrances.